How the March on Washington Worked

crowd at march on washington
A crowd of about 250,000 people march for civil rights during the 1963 March on Washington. Bob Parent/Hulton Archive/Getty Images

The National Mall is packed with people, most wearing dresses or slacks and ties despite the late-summer heat. For hours, passionate, heartfelt songs and speeches fill the air. Then, finally, those unforgettable words ring out: "I have a dream ... "

These are the images many of us have of the 1963 March on Washington, whether we were alive at the time or not. The most vivid is that of Dr. Martin Luther King Jr.'s "I Have a Dream" speech. But King's speech, while well received, wasn't an immediate sensation. Nor was the march only about civil rights [source: Erickson].


The 1963 event was officially dubbed the March on Washington for Jobs and Freedom. Its main aims were racial equality and full employment for blacks and whites. Unemployment was rising then, especially among minorities. And although there had been several major pushes for equal rights over the last decade, little progress had been made. By 1962, civil rights legislation (to prohibit discrimination on the basis of race, color, creed, religion or sex) was stalled in Congress, and U.S. President John F. Kennedy was unwilling to lend any help [sources: Erickson, Penrice].

Frustrated, civil rights activist A. Philip Randolph proposed a march on Washington to demand equal rights and jobs for all. But the response from mainstream civil rights organizations was tepid [source: Penrice]. Then King signed on. Suddenly, the idea began to pick up steam. Civil rights groups that often disagreed with each other banded together -- the National Association for the Advancement of Colored People (NAACP), the National Urban League, the Conference of Racial Equality (CORE), the Student Nonviolent Coordinating Committee (SNCC) and King's Southern Christian Leadership Conference (SCLC).

In June 1963, a date was set: Aug. 28, 1963. The buzz was 100,000 would attend, mainly blacks. Many people became unnerved. Mainstream media wondered if the march would devolve into a riot. President Kennedy asked organizers to call off the march, but they refused. So to help ensure public safety, liquor stores and bars were shuttered that day. Stores hid or moved their valuable items. Federal employees were given the day off. And innumerable military personnel were on standby [source: Penrice].

Roughly 250,000 crammed into the National Mall. Most were black, but 10 to 20 percent were white [source: Erickson]. The group peacefully walked down Constitution and Independence avenues, then gathered at the Lincoln Memorial to hear speeches, songs and prayers. After King's speech -- the final event -- organizers and civil rights leaders met with President Kennedy and Vice President Lyndon B. Johnson in the White House. In 1964, Congress passed the Civil Rights Act, followed by the Voting Rights Acts of 1965 [source: Hendrix].

The Civil Rights Act desegregated public schools and public accommodations like hotels and theaters, outlawed discrimination in hiring and prohibited unequal application of voter registration requirements. The Voting Rights Act barred state and local governments from imposing any qualifications to voting (for instance, literacy tests) or denying anyone the right to vote because of race [source: Our Documents]. The March on Washington is credited with helping get these acts passed, though the process was not smooth sailing.

And coordinating the massive, multifaceted march took the talents of two unsung heroes.


Who Were A. Philip Randolph and Bayard Rustin?

A. Philip Randolph and Bayard Rustin
A. Philip Randolph (left) and Bayard Rustin testify before the Senate Government Operations subcommittee on urban development in 1966. © Bettmann/CORBIS

Many people think King organized the march. But the kudos actually belong to A. Philip Randolph and Bayard Rustin.

Sadly, few Americans recognize those two names. But without the pair, the march would never have become reality. Randolph gets the first applause. A long-time civil rights activist and labor leader, Randolph was president of the Brotherhood of Sleeping Car Porters and vice president of the AFL-CIO. In 1941, he called for a march on Washington to protest discrimination against blacks by the defense industries, federal government and other groups that were routinely ignoring black applicants when filling positions. The prospective march began gaining widespread support, with some newspapers predicting 100,000 people would descend upon the capital.


President Franklin D. Roosevelt panicked, quickly issuing an executive order creating the Fair Employment Practices Committee, charged with ending discrimination in defense industries, federal agencies and unions. Randolph canceled the march [sources: Penrice, Stanford].

Twenty years later, with blacks continuing to face discrimination and the Civil Rights Act stalled in Congress, Randolph renewed his call for a march on Washington [source: History]. This time, the event went on as scheduled. And it was wildly successful, partly due to Randolph's vision, and partly due to the expert organizational skills of his associate and protégé, Bayard Rustin [source: Hendrix].

In some ways, Rustin was an odd pick for such a critical job. He was an openly gay, black, Quaker intellectual. He quoted poetry, walked with a cane and wore his hair in a pompadour. Eccentric? Without question -- which could have been highly polarizing in the still-conservative early 1960s. But Rustin was a brilliant organizer, which is exactly what the march needed. In just two months, Rustin did everything from coaching volunteer marshals in nonviolent crowd control techniques to creating a 12-page manual for bus captains, instructing them on issues like where to park their vehicles and locate bathrooms for passengers. He managed to divvy up the limited podium time among competing interests without angering anyone. Thanks to his incredible attention to detail, the event was well-organized, calm, dignified. In other words, an utter success [source: Hendrix].

The goals of the march included passage of civil rights legislation, elimination of school segregation, job training for the unemployed and a $2-an-hour minimum wage [source Stanford].


Celebrity Participation and Dissidents

Joan Baez and Bob Dylan
Joan Baez and Bob Dylan perform "When the Ship Comes in" at the March on Washington. Rowland Scherman/National Archive/Newsmakers

Call in the celebrities if you want more attention for your event. And don't worry if a few prominent dissidents start yapping -- that never hurts. And so it went with the March on Washington. Harry Belafonte, Sidney Poitier, James Garner, Charlton Heston, Marlon Brando and Josephine Baker were among the many celebrities attending.

Singers who performed at the march included Marian Anderson, Joan Baez, Bob Dylan, Mahalia Jackson and Peter, Paul and Mary. Baez opened the march's program with "Oh Freedom." She also led the crowd in singing "We Shall Overcome." Peter, Paul and Mary crooned their version of "Blowin' in the Wind," Dylan's civil rights anthem; it later became one of the era's signature songs [source: PBS]. Dylan followed Peter, Paul and Mary with "Only a Pawn in Their Game," his new song about the murder of Medgar Evers, which occurred two months before the march [source: Highway History].


Contralto Anderson, who fought against racism in the arts, sang the Negro spiritual "He's Got the Whole World in His Hands" [source: Critical Past]. And Jackson performed the final song as the lead-in to King's famous speech -- the gospel classic "I've Been 'Buked, and I've Been Scorned" [source: History]. Celebrity speakers included actors Ossie Davis and Ruby Dee (the emcees), John Lewis, head of SNCC (and later Georgia Congressman), Rabbi Joachim Prinz, head of the American Jewish Congress, and Walter Reuther, head of the United Auto Workers.

Lewis had to tone down his speech as some people felt his criticisms of Kennedy and his threat to "march through the South, through the heart of Dixie, the way Sherman did," was too intimidating. So those comments were excised [source: Stanford].

Perhaps surprisingly, some of the march's most vocal dissidents were black, namely Stokely Carmichael and Malcolm X. Carmichael was a civil rights activist and the leader of SNCC. But over time he moved away from King's theory of nonviolence and toward one of self-defense; he also coined the "black power" slogan. The March on Washington, in Carmichael's view, was "only a sanitized, middle-class version of the real black movement," so he refused to attend [sources: History, The National Archives, Penrice]. Black nationalist leader and Nation of Islam spokesman Malcolm X bitterly referred to the event as "The Farce on Washington" and discouraged fellow Nation of Islam members from attending. Curiously, he himself attended [sources: Stanford, Penrice].


The "I Have a Dream" Speech

mlk, march on washington
Civil rights leader Martin Luther King Jr. waves to supporters from the steps of the Lincoln Memorial on The Mall in Washington, D.C. during the famous March on Washington. AFP/Getty Images

The best-known moment of the March on Washington was King's "I Have a Dream Speech" which says in part: "I have a dream that my four little children will one day live in a nation where they will not be judged by the color of their skin but by the content of their character."

But that part was not scripted in advance. The main thrust of the speech was actually the "bad check" – that the architects of the Republic had signed a promissory note guaranteeing all its citizens life, liberty and the pursuit of happiness and had defaulted on that note as far as African-Americans were concerned. King stated, "Instead of honoring this sacred obligation, America has given the Negro people a bad check, a check which has come back marked 'insufficient funds.'


"But we refuse to believe that the bank of justice is bankrupt. We refuse to believe that there are insufficient funds in the great vaults of opportunity of this nation. And so, we've come to cash this check, a check that will give us upon demand the riches of freedom and the security of justice." King went on to demand that civil rights and voting rights be given to blacks.

As the speech was winding down, Mahalia Jackson, a close friend of King's, felt it needed to go in a different direction. So she shouted to him from behind the podium, "Tell them about the dream, Martin!" And he did, improvising that well-loved section from speeches and sermons he had given in the past [source: History].

Interestingly, Life magazine did not put King on the cover of its next issue, but rather A. Philip Randolph and Bayard Rustin. The speech grew in stature after King's assassination and efforts to have his birthday declared a national holiday [source: Democracy Now].

After the March on Washington, civil rights leaders met with Kennedy and Johnson to press their case. In late October, Kennedy called on Congress to have the votes lined up to pass the Civil Rights Act. But that did not happen. Kennedy was assassinated in November. In 1964, President Lyndon Johnson shepherded the bill through Congress, calling it a fitting tribute to the late Kennedy [source: UPI].

Fifty years on, official segregation in the U.S. is long-gone. Life has improved for African-Americans: 28 percent live in poverty, versus 42 percent in the 1960s, but unemployment for blacks remains higher and household income remains lower than for whites [source: Wessel]. Many Americans are disillusioned by a recent spate of racially charged events, such as the trial of George Zimmerman, charged with shooting and killing unarmed African-American teen Trayvon Martin, and the Supreme Court's decision to strike down a key provision in the Voting Rights Act, thus allowing states to change their election laws without advance federal approval [sources: Bello, Liptak].

But the gains of the March on Washington live on. The overall themes of justice, equality and freedom continue to resonate with people all over the world and inspire other struggles for human rights.


March on Washington FAQ

What was the purpose of the March on Washington?
The purpose of the March on Washington was to advocate for racial equality and full employment for Blacks and whites.
How many attended the March on Washington?
It was initially projected that 100,000 would attend the March on Washington; however, the actual turnout to the event was roughly 250,000. Most were Black, but 10 to 20 percent were white.
What were the main goals of the March on Washington?
The main goal of the March on Washington was to demand equal rights and jobs for all. The goals of the march included passage of civil rights legislation, elimination of school segregation, job training for the unemployed and a $2-an-hour minimum wage.
Is there a March on Washington in August?
On Aug. 28, 2020, thousands of people gathered at the Lincoln Memorial to remember the March on Washington and to call for criminal justice reform in the wake of several high-profile killings by police of Black men.
What was the impact of the March on Washington?
The March on Washington brought national awareness to the issues of racial and economic injustice. Following the event, organizers and civil rights leaders met with President Kennedy and Vice President Lyndon B. Johnson in the White House. In 1964, Congress passed the Civil Rights Act, followed by the Voting Rights Acts of 1965.

Lots More Information

Author's Note: How the March on Washington Worked

I was a baby during the March on Washington, so I don't remember this historic event. Still, it was so powerful that when I studied it over the ensuing decades as a young student and then as a communications major, it never ceased to inspire me.

Related Articles

  • 50th Anniversary March on Washington. (Aug. 22, 2013)
  • Adams, John. "Ten Things to Know About the March on Washington." Teaching Tolerance. Aug. 28, 2012. (Aug. 19, 2013)
  • Bello, Grace. "Week-long celebration marks 50th anniversary of March on Washington." NBC News. Aug. 21, 2013. (Aug. 22, 2013)
  • Biography. "Daisy Bates." (Aug. 22, 2013)
  • Biography. "Malcolm X." (Aug. 22, 2013)
  • Biography. "W.E.B. Du Bois." (Aug. 22, 2013)
  • Congress of Racial Equality. "March on Washington." (Aug. 19, 2013)
  • Critical Past. "Singer Marian Anderson sings to large crowd at the Lincoln Memorial in Washington DC at Civil Rights March." (Aug. 22, 2013)
  • Democracy Now. "50 Years Later, the Untold History of the March on Washington & MLK's Most Famous Speech." Aug. 21, 2013. (Aug. 22, 2013).
  • Dirksen Center, The. "Major Features of the Civil Rights Act of 1964." (Aug. 22, 2013).
  • Erickson, Doug. "50 years later, Madisonians remember a life-changing march." Aug. 25, 2013. (Aug. 25, 2013)
  • Hendrix, Steve. "Bayard Rustin, organizer of the March on Washington, was crucial to the movement." The Washington Post. Aug. 12, 2011. (Aug. 19, 2013)
  • Highway History. "The Road to Civil Rights." April 7, 2011. (Aug. 22, 2013)
  • History. "Mahalia Jackson, the Queen of Gospel, puts her stamp on the March on Washington." (Aug. 22, 2013)
  • History. "March on Washington." (Aug. 19, 2013)
  • History. "Stokely Carmichael." (Aug. 22, 2013)
  • Liptak, Adam. "Supreme Court Invalidates Key Part of Voting Rights Act." The New York Times. June 25, 2013. (Aug. 22, 2013)
  • King, Martin Luther. "Full Text of Martin Luther King's the I Have a Dream Speech." Miami Herald. Aug. 28, 1963. (Aug. 22, 2013).
  • Magner, Mike. "The March on Washington, 50 Years Later." Yahoo! News. Aug. 19, 2013. (Aug. 19, 2013)
  • National Action Network. "50th Anniversary of the March on Washington." (Aug. 19, 2013)
  • The National Archives. "What was the March on Washington?" (Aug. 22, 2013)
  • Our Documents. "Official Program for the March on Washington (1963)." (Aug. 19, 2013)
  • Our Documents. "Voting Rights Act of 1965." (Aug. 24, 3013).
  • PBS. "March on Washington - August 28th, 1963." (Aug. 22, 2013)
  • PBS. "Timeline: The Murder of Emmitt Till." (Aug. 22, 2013)
  • Penrice, Ronda Racha. "March on Washington was far from popular in 1963." The Grio. Aug. 16, 2013. (Aug. 19, 2013)
  • Stanford. "Martin Luther King, Jr., and the Global Freedom Struggle." (Aug. 19, 2013)
  • Wessel, David. "50 Years of a Dream." The Wall Street Journal. Aug. 24, 2013. (Aug. 25, 2013).